Shopping Guide
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By onemall 
The demand for authentic Japanese products — from rare anime figures on Mercari to the latest streetwear on ZOZOTOWN — has never been higher. However, for most international shoppers, language barriers and the lack of overseas shipping remain major obstacles.
TL;DR
As of October 2026, OneMall’s service fee is ¥300 per item on most marketplaces (from ¥200 on Yahoo Auctions and LinkBuy), while Buyee charges 500 JPY per order (raised from 300 JPY on 1 April 2026), so which is cheaper depends on how many items share one order. OneMall adds free consolidation on your first 6 orders and 90 days of free storage after arrival (30 days after consolidation). Buyee still wins on sheer coverage — 160+ Japanese stores.
Key Takeaways
- Buyee, operated by Tenso, Inc., partners with more than 160 Japanese stores.
- Buyee’s service fee is 500 JPY per order (raised from 300 JPY on 1 April 2026), with one fee per item won or bought on Yahoo Auctions and Mercari, and consolidation is a paid service.
- OneMall’s service fee is ¥300 per item on most marketplaces and from ¥200 per item on Yahoo Auctions and LinkBuy, with free consolidation on your first 6 orders and 90 days of free storage after arrival (30 days after consolidation).
- OneMall adds AI image search and 24/7 multilingual live support.
That’s where Japanese proxy shopping services like Buyee and OneMall come in.
In this guide, we compare the long-established industry leader Buyee with the modern, tech-driven challenger OneMall to help you decide which service offers the best value in 2026.
Buyee: The Established Industry Leader
Operated by Tenso, Inc., Buyee is one of the most well-known names in the Japanese proxy shopping industry. With partnerships covering more than 160 Japanese stores, Buyee provides broad access to niche marketplaces.
- Strengths: Access to a wide range of niche Japanese stores and a long-standing reputation for reliability.
- Weaknesses: A 500 JPY per-order fee since April 2026, and paid package consolidation.
OneMall: The Cutting-Edge Challenger
OneMall has rapidly gained popularity by focusing on user experience, transparency, and modern technology. Its goal is simple: make buying from Japan faster, cheaper, and easier for global shoppers.
- Strengths: AI-powered image search, a ¥300 per-item service fee on most marketplaces, and a modern mobile-first interface.
- Weaknesses: Fewer niche store integrations than Buyee, while fully supporting major platforms like Mercari, Rakuten, and Amazon Japan.
Side-by-Side Comparison
1. Fee Transparency and Savings
Fees are often the deciding factor when choosing a proxy service.
Buyee: Charges a service fee of 500 JPY per order (raised from 300 JPY on April 1, 2026), plus additional payment and consolidation fees.
OneMall: Charges ¥300 per item on most marketplaces and from ¥200 per item on Yahoo Auctions and LinkBuy, and provides free consolidation for the first 6 orders. Because Buyee bills per order and OneMall per item, a single item or auction win costs less in OneMall service fees, while several items in one Buyee store order can cost less at Buyee.
2. Shopping Experience: AI vs. Keywords
Buyee: Relies mainly on keyword searches and browser extensions to navigate Japanese websites.
OneMall: Uses AI Image Search, allowing users to upload a product screenshot and instantly find matching items across major Japanese marketplaces.
3. Consolidation and Storage
Combining multiple orders into one shipment is the most effective way to reduce international shipping costs.
Buyee: Consolidation is a paid service, and consolidated packages cannot be split.
OneMall: Provides free warehouse storage for 90 days after arrival (30 days after consolidation) and free consolidation for the first 6 orders.
4. 24/7 Multilingual Customer Support
Buyee: Multilingual support is available primarily via email or ticket systems during business hours.
This proxy service offers 24/7 multilingual live support, ensuring real-time assistance at any time.
The Verdict: Which Japanese Proxy Service Should You Choose?
Choose Buyee if:
- You need access to very specific niche Japanese stores.
- You prefer the most established brand in the industry.
Choose OneMall if:
- You mostly buy single items or auction wins, where per-item pricing costs less.
- You shop frequently on Mercari or Rakuten.
- You value a modern, AI-powered shopping experience.
- You want 24/7 customer support and peace of mind.
Conclusion
While Buyee remains a reliable option, the platform stands out as the best choice for shoppers seeking a faster, cheaper, and more modern way to buy from Japan in 2026.
By removing unnecessary fees and introducing powerful AI tools, this service has set a new standard for Japanese proxy shopping.
Ready to Start Shopping from Japan?
Sign up for OneMall today
and experience the future of Japanese proxy shopping.
OneMall vs Buyee: At a Glance
| Feature | OneMall | Buyee |
|---|---|---|
| Service fee | ¥300 per item on most marketplaces; from ¥200 per item on Yahoo Auctions and LinkBuy | 500 JPY per order |
| Consolidation | Free for first 6 orders | Paid, cannot be split |
| Free storage | 90 days after arrival (30 days after consolidation) | 30 days |
| Store coverage | Major platforms (Mercari, Rakuten, Amazon Japan) | 160+ stores |
| Product search | AI image search | Keyword / extension |
| Customer support | 24/7 multilingual live | Email / ticket, business hours |
Buyee figures from its fees guide and its 2026-03-13 notice, checked 2026-09-28; competitor fees change often, so check the live page before you order.
Frequently Asked Questions
Is OneMall cheaper than Buyee?
It depends on the basket. OneMall charges ¥300 per item on most marketplaces and from ¥200 per item on Yahoo Auctions and LinkBuy with free consolidation on your first 6 orders, while Buyee charges 500 JPY per order plus paid consolidation. Single items and auction wins cost less in OneMall service fees; several items in one Buyee store order can cost less at Buyee.
Who operates Buyee?
Buyee is operated by Tenso, Inc. and partners with more than 160 Japanese stores, giving it broad niche coverage.
What does OneMall charge?
The service fee is ¥300 per item on most marketplaces and from ¥200 per item on Yahoo Auctions and LinkBuy. The first 6 orders consolidate free, then ¥100 per additional order, and items are stored free for 90 days after arrival (30 days after consolidation).
Does Buyee charge for consolidation?
Yes. On Buyee consolidation is a paid service and consolidated packages cannot be split, whereas OneMall consolidates your first 6 orders for free.
Which should I choose?
Choose Buyee for access to very specific niche stores; choose OneMall for per-item pricing, AI image search and 24/7 support.
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Last updated: 2026-10-10.